Dannijo, locally grown jewelry

Jodie and Danielle Snyder, founders of Dannijo jewelry business were recently featured in a video interview for the edgy Entrepreneur Magazine. I like their approach and the way they actually manage both creative and more business part of the job. Follow my blog with Bloglovin What is special with this brand is the way they actually handle the making of their products. You would expect a more traditional process in the way that the design, the art direction, etc is made in NYC and then the (middle) mass production out sourced in Asian heavens such as PRC or India. But the Danijo business strategy is all about home & hand made ! Products are both designed then hand made locally which for instance means NYC. Once again I really love the idea :-)

dannijo.com

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About businessmadame

founder of Business Madame ... since 2007

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